In this uplifting episode of DBA Chronicles, we welcome Abby Brannen, career coach, marketing educator, and rising scholar in the UNC Charlotte Doctor of Business Administration program.

Abby may be early in her professional journey, but she brings wisdom, intentionality, and heart far beyond her years. As a career coach in the Walker College of Business at Appalachian State University, a marketing adjunct faculty member, and now a first-year DBA student, Abby is building a path defined by purpose, growth, and service.

Together, we explore what it means to start a doctoral journey early in your career, and the courage it takes to embrace the unknown, live into your potential, and step boldly into rooms filled with accomplished leaders.

 

In This Episode, We Dive Into…

  • Owning Your Journey Early On
  • Finding Your Voice as a Scholar
  • Purpose as a Driver of Professional Impact
  • Marketing, Influencer Culture & Career Readiness
  • How the DBA Changes the Way You See Your Career
  • Real Talk on Burnout, Balance & Belonging

 Key Quotes

Growth happens when you say yes to opportunities even the intimidating ones”

“Helping others keeps me grounded. The impact I make is what drives me.”

“The academic language was foreign at first — but now, I can see my progress every week.”

 

Why This Episode Matters

Abby reminds us that you don’t need decades of experience to begin contributing meaningfully to your field - you just need clarity, courage, curiosity, and community. Her story is a powerful example of what it looks like to step into a DBA program with openness and optimism, ready to shape your future.

Whether you’re early in your career, considering a DBA, or simply seeking inspiration, this episode will leave you encouraged, energized, and ready to own your next step.

Connect with Us

LinkedIn: https://www.linkedin.com/company/dba-chronicles-podcast/
Website: www.dbachronicles.org

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